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Desk of Brad

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Desk of Brad

Brad Heidemann, CEO, Tahzoo

Tag: business development

Creating Habits

May 10, 2022 by Brad Heidemann

Hi Everyone, The following is a Desk of Brad from the past, but I’d like you to take a moment to reflect on the message again. You’ll see the importance of how to “re-look” at things as a habit… I thought it would be a good idea to share my perspective and some thoughts around the …

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Looking Forward

May 12, 2022 by Brad Heidemann

Hi Everyone, I want to share with you a DOB from early 2015 with a few additions. Our vision still rings true today as we continue to forge ahead as leaders in our industry.  Where is the WOW? Many times our clients approach us because they realize something is missing in their digital presence, it’s often described as …

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Tame and Wicked Problems

May 10, 2022 by Brad Heidemann

Hi Everyone, Every week we send a Desk of Brad to each of you, I don’t remember exactly when we started this, sometime shortly after our acquisition of the Dutch business, but it’s been at least four or more years ago. We have never missed a Friday DOB, not once, not ever. It’s a commitment …

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Moving Offices

May 10, 2022 by Brad Heidemann

Today marks the last day that our headquarters will be at 1005 7th St NW, starting Monday we will be taking up residence in a different office space at 1015 7th St NW- located just down the block.   Many of you may recall when we first got our soon to be former office space… we …

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Evolving Our Business

May 17, 2022 by Brad Heidemann

“Learning experiences are like journeys. The journey starts where the learning is now, and ends when the learner is successful. The end of the journey isn’t knowing more, it’s doing more.” –  Julie Dirksen  Our business is changing. We are zeroing in on delivering contextually appropriate content and personalized experiences as our core value proposition. As I …

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In Search of Bernbach

May 17, 2022 by Brad Heidemann

“One way to meet new people is to listen more carefully to the people you see every day.” – Robert Brault  In Search of Bernbach   As I sat on an airplane and came across an Ad Age ‘interview’ of advertising legend Bill Bernbach, the thought crossed my mind, ‘How would one respond to these questions …

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Expertise and Career Growth

May 17, 2022 by Brad Heidemann

 “Employee engagement is strongly connected to business outcomes essential to an organization’s financial success, such as productivity, profitability and customer engagement. Engaged employees drive the innovation, growth and revenue that their companies need.” – Amy Adkins (Gallup 2015)  Expertise…   “The discipline of writing something down is the first step toward making it happen.” – Lee …

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Tahzoo 2017 Strategic Direction

May 17, 2022 by Brad Heidemann

“Statistical thinking will one day be as necessary a qualification for efficient citizenship as the ability to read and write.” – H.G. Wells  The Tahzoo 2017 Strategic Direction   A few weeks ago, I wrote out our mission for 2017 in the Desk of Brad. I thought I’d send it out as a reminder and a pretext for …

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Happy New Year

May 11, 2022 by Brad Heidemann

I am excited for the new year… I am still in a California state of mind so please enjoy the analogy. When there is a storm in the Pacific, it generates a swell – the waves begin to get larger over the duration of the storm and then gradually subside to normal levels. When you’d …

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Surfing, and Making It Better

May 11, 2022 by Brad Heidemann

I spent the evening with an old friend last night, someone who has been like a second father to me. Rick and Jan took me in as a teenager and were instrumental in shaping who I am today. Rick is a remarkable man, he has four undergraduate degrees, two masters and two PHDs, not all …

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