Virgin Atlantic Takeaways

“Love all, trust a few, do wrong to none.” –  William Shakespeare, All’s Well That Ends Well  I had the great pleasure of spending Tuesday afternoon with Richard Branson (Virgin Group) and Kevin Plank (UnderArmor) at a symposium for entrepreneurs in Washington, DC. They spoke at length regarding their strategies, their successes, and, yes, their failures. I had a […]

The Experience Economy: Part 3

This concept of the experience economy I have been talking about for the past two weeks is a fundamental shift in the American system of values. People no longer care what goods you have; they care how good you have it. This is not just my speculation. It’s been documented scientifically. There is a large […]