Wave of Technology Advancement
“Time is non-refundable, use it with intention.” -Unknown Author
Desk of Brad
Brad Heidemann, CEO, Tahzoo
Tag: technology
Where We’ve Been and Where We’re Going
During the advent of the web, the dominant paradigm for advertising and marketing was built on the notion of frequency and reach. The idea being that if a brand or product was promoted enough, eventually the message would sync into your consciousness. We can all remember TV ads that struck the zeitgeist and were showed …
Digital Transformation
For all the advancements in our technology and methods of communication, it’s still just one customer at the end of all those devices. I am regularly asked to speak to our clients about their customer engagement strategies. More often than not, they are concerned about a particular channel of communication… mobile, web, promotional, etc. This …
The WOW Experience
Where is the WOW? Many times our clients approach us because they realize something is missing in their digital presence, it’s often described as that “WOW factor”… But how do we take that vague term and personal preference and make the result tangible and attainable in real life? The key to providing a differentiated customer …