Desk of Brad

Our Inspiration

“All things are difficult before they are easy.”

– John Norley 

In contemplating what to write about this week for the Desk of Brad, I was thinking back a few years and I recalled a three-part series I’d written back in 2012 called Our inspiration, our values, our mission. 
It’s always good to revisit such things from time to time. You can learn a lot about the true purpose of a company by examining how closely it still adheres to core principles years down the road. It’s a check and balance of one’s commitment to what one believes (or believed as the case may be).  Ideally, the ideas the bound the company together then will still apply today. In Tahzoo’s case, what I wrote four years ago is perhaps even stronger than it was then if that’s possible. That’s a good sign. I thought it would be worth updating and republishing all three pieces, which I plan to do over the next three weeks. 
This week, we return to part one: 
Our Inspiration 
Tahzoo is not just a job for me, it’s a labor of love. I have been fortunate to work for some great companies and I’ve seen the impact a great company can have on the world. My inspiration comes from seeing what a group of committed and determined people can accomplish. That’s why we started Tahzoo. 
We are in a time of unparalleled change and opportunity. Technology is recreating the way companies and their customers engage. We haven’t seen a time like this since the early 1950s with the advent of TV, well before any of us were born. During such periods of change, only a handful of companies rise to lead the way. Tahzoo is one of those companies. 
I think we all want to work for a company that is both inspirational to others and which inspires change in the way business is done. 
A business can be inspirational in many ways.  It might be in how we work together to tackle difficult and challenging problems. This means that we are a group of smart, happy people who proactively provide cutting-edge solutions to our customers. In return, we get to do meaningful and rewarding work. 
Tahzoo is inspirational in the sense that we inspire our clients to take actions that they might not otherwise have taken so that they can change the world. Often, that means our clients are betting their careers on our ability to deliver for them. That takes a lot of inspiration. 
In times of change, people need leadership. We are a company that provides such leadership. This is about caring enough about your clients to take the time to proactively solve their problems. 
Inspiration is a way of systematically exceeding our clients, each other’s, and even our own personal expectations. For each of us, this is a time to ask: what could we be doing for one another and our clients that makes a real difference in their business and in the world? 
I recognize that this may seem lofty or noble and, perhaps, beyond what you’d expect from most jobs. And you’re right. If you work for Tahzoo, you seek to be a part of something bigger than yourself, to be part of a community, and to work every day with a group of people who expect more of themselves and more of each other. 
I hope you decided to come to Tahzoo for precisely these opportunities, to work for a great company, and to inspire your colleagues and your clients with your thoughtfulness, innovation, and determination. 
Let’s go be great!